360 degrees marketing campaign in Iran
Tuesday, 23 February 2021 / Published in General
Any time you focus on an advertising campaign for a brand or a company, promoting a product, a service or a corporate entity, what you have to aim to achieve is to make that brand or company shine out in the market, to get top of the mind recall, to make interest to sales. In
Thursday, 12 September 2019 / Published in General
Zigma8 featured as top package design agency by DesignRush As a leading Iranian 360º creative communications agency, we at Zigma8 have been featured as a top package design agency by DesignRush, an internationally known B2B marketplace that connects brands with top agencies. In their efforts to help brands find the best agencies to promote their
Wednesday, 04 April 2018 / Published in On the media
Challenges of package design in an Iranian marcomms agency Finding the right balance between elegance and functionality can be a challenge. Clients are looking for creative packaging design in Iran that grab consumers’ attention and drive sales. At the same time, they’re looking for a functional design that meets durability and fulfilment requirements. The product
Wednesday, 07 March 2018 / Published in General
Iran, against the background of global sanctions and economic instability, continues to recover and grow at an exponential rate. Structural reforms and abolished sanctions are partly responsible for this revival, but the truth is, certain measures have also secured macroeconomic stability in Iran and reduced what was once a deeply concerning rate of inflation. So, if
Wednesday, 28 February 2018 / Published in General
Businesses that target online consumers with their marketing are always looking to find the next big trending locations in the digital world. Investment in marketing can help you stay ahead of the competition and attract more customers to your business. According to recent statistics, these trends are pointing to Iran as the next booming online
Zigma8 Advertising Agency Iran - social media marketing in Iran
Tuesday, 27 February 2018 / Published in General
How digital marketing works in Iran Content marketing is what connects potential customers to businesses, products, or services within their sphere of interest. Since social media is a digital platform that facilitates networking, we will expose you to concise but detailed information about how digital marketing works in Iran, and how to successfully do social
Friday, 23 February 2018 / Published in General
ATL, BTL… RIP? For many years the advertising industry in Iran has been comfortably defining campaigns and their media in terms such as ‘above-the-line’ (ATL*), ‘below-the-line’ (BTL**) and more recently, ‘digital’. As the years pass however, we’re increasingly finding that these established definitions are increasingly failing to categories our choices. With each digital development introduced
Tuesday, 16 January 2018 / Published in General
According to the American multinational technology conglomerate Cisco, 80% of all internet traffic will be video by 2019 — up from 64% in 2014. One might wonder if, without its national restrictions both on internet speed and content, online advertising in Iran could increase above that. Either way, the trend globally is undeniably in favor of
Thursday, 11 January 2018 / Published in On the media
The opportunity for top marketing agencies in Iran remains huge, so we explore the market and let you know of the opportunities for brands.
Thursday, 11 January 2018 / Published in On the media
To help you learn almost everything there is to know about Iran’s creative advertising and design industry, we’ve added answers to an interview with Zigma8’s CCO, Dr Mir Damoon Mir. Dr Damoon Mir is the CCO of ZIGMA8 | 360º Creative Communications, the first Iranian advertising, marketing, and branding agency to become an affiliate member of
Sunday, 07 January 2018 / Published in General
In today’s busy business market, brand recognition reigns; customer engagement endeavors; and developing a competitive edge is essential. How can you best do this without necessarily spending big? You hire a top digital marketing agency in Iran, or elsewhere, to help connect your brand with its customers. You should do this where they want; when they want; and
Saturday, 06 January 2018 / Published in General
Not a week goes by that a multinational brand or even a large local player gets in contact with us to request a visit for a ‘getting-to-know-you’, and a ‘getting-to-know-the-market’ meeting. In these meetings, we make an effort to get-to-know the needs and concerns of those in charge of steering the marketing communications through what